The main goal of a heuristic website review is to help us identify any usability problems including:
- Are users able to easily find information on your site?
- Is the information clearly presented?
- What are users having trouble finding or navigating through?
At Brand Aid, the heuristic review is utilized as an objective tool for conducting a quantified analysis of a client’s existing website. We find that this is a great way to determine whether you need a new website, refresh or user experience. Would you like to get an expert analysis of your website? Contact us to learn more. Below is the scale we will use to evaluate the current user interface:
|Clean Design||Overall design is clean and simple, with only the necessary information|
|Intuitive||Required actions, site elements, and processes are easy to comprehend and understand and do not rely upon memory|
|Efficient||Steps have been taken to unsure the user can execute requirements quickly and easily|
|Useful Content||Content is related to user requirements and objective, useful and valuable|
|Nomenclature||Words, phrases and concepts are familiar to the user and are in the “user’s” language and appear in a natural and logical order.|
|Visibility of System Status||The system should always keep users informed about what is going on, through appropriate feedback within reasonable time|
|User Control/Freedom||User is in the driver’s seat throughout their site experience|
|Consistency||Site elements or processes are consistent throughout the site|
|Help Functions||Help functions and customer service options are offered for assisting users|